BSc (Hons) Business Management with Marketing (International)

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BSc (Hons) Business Management with Marketing (International)

COURSE SUMMARY

Our Business & Management with Marketing Degree is designed to provide you with the necessary in-depth knowledge and skills to excel in your chosen working career or further studies. You will develop key marketing-led knowledge and skill sets allied with the fundamentals and advanced knowledge for today’s hyper-competitive business world. This degree will refine your transferable skills by applying academic theory to real-life settings.

 

IS BUSINESS & MANAGEMENT WITH MARKETING RIGHT FOR YOU?

Our Business & Management with Marketing Degree is suitable for you if:

1. You are eager to develop highly sought-after skills through live marketing projects and activities and real-world learning.

2. You are creatively minded and looking to gain analytical confidence to review and interpret the results of your work.

3. You are ready to embark on a dynamic career, providing endless career opportunities across various industries.

 

YOU WILL:

1. Learn the fundamental principles that underpin marketing and apply them in practice with positive results.

2. Gain hands-on experience with opportunities to develop the skills employers value.

3. Learn to find creative, sustainable, digital, and ethical solutions to marketing-related problems of the 21st Century.

  • PROGRAMME Undergraduate Degrees
  • START DATE 4 years
  • LANGUAGE English
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Year 1 - Foundation Year

LEVEL 3

Modules include:

1. Critical Reflection & Thinking

2. Human Rights

3. Arabic for Business (Arabic Speakers) / Arabic for Non-Arabic Speakers

4. Multidisciplinary Project

5. Foundations of Business

6. Applied Mathematics

7. History of Bahrain

Year 2

LEVEL 4

Modules include:

1. Campaigns in Practice

2. Mobile, Media and Marketing

3. Data Analysis for Business

4. Digital and Business Skills

5. The Future of Business

6. Understanding Organisations

Year 3

LEVEL 5

Modules include:

1. Customer Experience and Value Creation

2. Project Management

3. Marketing Communications

4. Live Project for Digital Marketing

5. Business Intelligence and Dashboards

6. Professional Development

7. Advertising Strategy (optional)

Year 4

LEVEL 6

Modules include:

1. Advanced Digital Marketing

2. Business Ethics and Sustainability

3. Emerging Themes in Marketing

4. Innovation and Entrepreneurship

5. Leadership and Management in Marketing

6. Strategic Management in Marketing

7. Technology Innovation (optional)

ENTRY REQUIREMENTS

  • IELTS 4.5 with no less 4.0 in any component
  • High School Diploma with an overall average of 75% over the last three years of high school (years 10, 11 and 12)
  • Maths will be required in your diploma profile

FOR DIRECT ENTRY

  • GCSE English Language & Maths at level 4 / Grade C or above
  • IELTS: 6.0 with No Element Below 5.5 (or Equivalent)
  • A Level : 104-112 Points (BCC – BBC with min. of 2 A2 passes)
  • BTEC National Diploma: DDM
  • International Baccalaureate: 30 Points

 

 

This course offers excellent scope for any student wanting to learn how marketing plays a vital role in business. Knowledge, expertise and the ability to discuss and contribute to solutions around these issues are highly sought after skills by employers across a wide variety of sectors.

This course will appeal to a range of applicants and there is no need to have studied these subjects before to be successful.